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Website Design and Development FAQ [and answers]

Whether we design your Website, or help you to design one, rest assured that we will give it our best. These Q & A may point out a few issues that you have been missing, so please take a moment to read the following information about today's Internet.

Frequently Asked Questions

Q. How can a Website help me?

A. It has become common that buyers do not even talk to a salesperson until the last minute before a purchase. It is easier to search the Internet rather than to "bother" a sales agent or have a sales agent "bother" them. Adding to the importance of the Internet, with gasoline prices over $4.00 per gallon, people tend to research purchases online before taking a costly drive. The Internet gives buyers a sense of security knowing that they have done their own non-biased research. Therefore, it has become vitally important to establish your professional and helpful image on the Internet before the competition does. Now is the time to make your name visible ... long before they contact you.


Q. Who will update my new Website?

A. We have developed content management systems that will allow you to easily manage the content of your Website, without extensive training. Your Website will come with a graphical interface similar to a word processing or email program allowing you to simply enter text or pictures and save it directly to the Website. We have made it easy to change your own Website content with no more expertise than it would take to email it to us.

If you prefer, we will perform the updates to your Website at very reasonable rates.


Q. How much does a Website cost?

A. You decide the price. We offer everything from informational Websites to fully customized ecommerce and business applications. Because the possibilities for your site are endless, we will need to determine your requirements and fit those requirements into your budget. In order to get started, you may fill out our Website development request for proposal or contact us to discuss your requirements.


Q. We just need a simple, cheap Website. Can you do that?

A. By now, most people know somebody who can piece together a Web page. In fact, we hear the same "deals" that you do about $199 Custom Websites and free Web hosting. We even offer very low-cost do-it-yourself Website templates, which is acceptable for some clients. This is generally not the best answer to your needs, because the cost of lost opportunities will be much greater than the cost of a professionally developed custom Website.

If you ever hear somebody say "My neighbor kid can do it for you really cheap" you can count on it. That is just what you will get, a cheap Internet presence. Let's also consider something you have heard even more often, "You get what you pay for".

The bottom line: In order to succeed in business today, you must make good decisions weighing value and cost. The cost will not matter if the value does not support it. A YourNew.com custom designed and programmed Website will give you a professional advantage and make it much easier for new business to find you.


Q. How will people find my Website among the millions?

A. To make marketing on the Internet profitable, like any other media, you must focus your efforts to a properly targeted audience. Fortunately, you have come to the right place. We have the Internet know-how to focus your marketing efforts precisely to your customers.

We have over a decade of experience in effective search engine optimization and Internet marketing. We know how to determine the most useful keywords and keyword phrases that people will use to find your Website.


Q. What is your experience?

A. With a history of more than a decade in management consulting and marketing, our professionals understand your business. We have been marketing on the Internet for over a dozen years. That is a long time in Internet years. As the holding company of several commercial websites, we offer solid Internet marketing experience. With our team on your side, you can expect to win.

The Internet Has Changed (AGAIN!)

by Mark Aaron Murnahan

The Internet has seen numerous transformations over the years. Keeping up with these changes can be very challenging. In fact, it is a greater challenge than even some of the most accomplished Web designers care to endure. This is not true with YourNew.com. We have watched Internet trends from the beginning, and we have enhanced our abilities each step of the way. We have acquired the resources to ride the wave of changes, and to bring you along with us.

How important is the Internet?
The Internet is more important now than ever before in lowering the cost of growing your business and getting your word out efficiently. The cost of reaching your audience is much lower online, beating the rest hands down. That is why Internet advertising enjoyed a 15.2% net increase in ad-spend in the first half of 2008, while TV, radio, and print each saw double-digit declines in revenues. It is undisputed by leading statistical reporting firms such as Nielsen NetRatings and Zenith Optimedia that Americans today receive over 40% of their media from the Internet. This makes it imperative to have an Internet marketing presence that works.

Now let us look at today's Internet. The latest trend of the Internet is reminiscent of it's very genesis. The Internet gained much of its popularity through the ease of information transfer, (hence the term "The Information Superhighway"). Considering the resurgence of this earlier principle, YourNew.com is already two steps ahead. Allow us to explain why.

With the fading trend of slow-loading, graphics-laden sites that look better than they actually work, many Web developers are unprepared to meet the new challenges of the Internet. These challenges are to provide well written material that people can use, and present it to the target audience without wasting a client's advertising dollar. YourNew.com meets these objectives with straightforward technical writing, and extensive guerilla marketing (smart work -vs- spending) experience.

Of course, we are prepared to provide you with all of the bells and whistles from Flash effects, streaming audio/video, 360 degree photography, and more. Although these items are pretty and may catch some attention, they are often just a waste of money and page speed. That is why we focus on the features that are relevant to your needs, and sensitive to your budget.

Are you getting all you can from the Internet?
Most people will answer "No" to this question, but yet cannot say for sure why. For many people, it is not their area of expertise to know exactly why their Website and other online marketing efforts are not generating all they can. They just know that all signs lead to the Internet as the best place to market their goods and services.

Call us today at 877-898-9500 to learn how we can help you get more from your Internet presence. We look forward to helping you to enjoy greater profits from the Internet.

Web Design Samples:

Here is just a small sample of our Website design and development work.

- Mad Eliza's - Topeka Kansas
- Prudential First REALTORS - Topeka Kansas
- Living in the Storm - Topeka Kansas
- Caroline's Cleaning Service - Topeka Kansas
- CopMagnet.com Racing - Topeka Kansas
- Highland Design - Spencerport New York
- Mark Aaron Murnahan - Topeka Kansas
- aWebGuy Marketing Blog - Topeka Kansas
- Pure Pilates - Fort Lauderdale Florida
- MySiouxland Internet Service - Sioux City Iowa
- Snappy ISP - Kansas City Missouri
- Shawnee Great Grillers - Shawnee Kansas
- Lynn Lemons Construction -Lenexa Kansas
- Windecor Glass Blocks - Kansas City
- KiND Rock Music - Fayetteville Arkansas
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